Efficient Campaigns Through Smart Data
Attribution for Top Marketing & Sales Teams
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Full Journey
See where your marketing activities are winning and losing
Search Focus offers deep multi-touch attribution models that enable you to see every stage of your leads and pinpoint the marketing activities that are most effective at driving them with deep filters and segmentation. Give proper credit to all your marketing activities.
Track Across Devices
Eliminate broken sessions from flawed tracking across devices and browsers
Most attribution systems have a lot of blind spots that ineffectively track users across devices and browsers. Search Focus has advanced solutions that eliminate those blind spots so your marketing campaigns are unified to the users that engaged in them.
Detailed Data
Analytics details to tune campaigns more effectively
You'll need more than just general campaign and channel data to tune your campaigns for maximum efficiency. Search Focus gives you the extra data you need to really get under the hood of what works and what doesn't and we help you get deeper insights into challenging data like Organic Search and Organic AI.
AI Ready
Channel the fastest growing channels in marketing
Search Focus attribution solutions enable you to track Organic AI and Paid AI, modernizing your analytics for the future of search. Since these channels are more elusive than traditional web channels we use a variety of methods to get you the complete picture of your AI traffic.
AI Enabled
Put AI to work with your data
Search Focus offers custom AI solutions that work with your data collection to build advanced AI features that help you quickly process large sets of sales and marketing data to answer critical business questions you need to hit your sales goals. One common use case is to analyze all your sales communications to determine causes of winning and losing deals.